|
KODAK
PROFESSIONAL AND MAZDA IMAGING PROFESSIONAL ANNOUNCE WINNERS OF
THE 'BEYOND QUALITY Q-LAB PROMO'
January
18, 2001, Mumbai :
Kodak
Professional, a business unit of Kodak India Limited in association
with Mazda Professional Imaging today announced winners of the 'Beyond
Quality Q-Lab Promo' at a function in Mumbai. Winners included some
of the well-known names in professional Indian photography. R.S
Mani, Managing Director Kodak India Limited, gave away prizes to
the winners an announced the commencement of the 'Beyond Quality
Q-Lab Promo 2001'. The awards for this years programme will include
a Macintosh G4 system, tickets to the US and a Hasselblad X-Pan
system.
The
beyond quality Q-lab promotion was jointly organised by Kodak Professional
and Mazda between January 1, 2000 and December 31, 2000. Atul Kasbekar
and Farrokh Chothia were awarded two return tickets to Singapore,
Israr Qureshi, Jatin Kampani, Rafique Sayed and Ajay Salvi received
two return tickets to Dubai, Dilip Bhatia, Daboo Ratnani, Shiv Saran
and Ian Pereira received 25inch color television sets, Ronald Sequeira,
Sandeep Mahatre, Prime Marketing, Mino, Creative -AV-ision, Hardeep
and Denzin Sequeira received 14 inch color television sets.
Speaking
at the occasion Mr. Mani said, " The Kodak Q-Lab certification programme
aims to give the very best quality in transparency processing. A
Q-Lab certification is granted to a lab after a year long monitoring
system and has to be renewed every year. This stringent quality
certification is extremely important for our customers requiring
transparency processing. Kodak is proud to be able to provide its
valued customers this service."
The
point-based promotion was valid on every roll / sheet of Kodak Ektachrome
processed at Mazda Professional Imaging Q-Lab for the promotion
period. Prizes were determined on the basis of points collated during
the year. One point was awarded for every roll / sheet film of Kodak
Ektachrome.
Eligibility
criteria for the prizes were as follows: Return tickets to London
- 3500 points, Return tickets to Singapore - 2000 points, Return
tickets to Dubai - 1000 points, 25" colour TV - 750 points, 14"
Onida Candy TV - 500 points. The points were entered in separate
BIN cards for each photographer. Prizes falling between the point
slabs were given prize as per the lower point slab. A lucky draw
was conducted for prizes for the grand prize of the Hasselblad system
as well as prizes such as portable CD players and rolls of the Kodak
Professional Ektachrome Film with free processing at Mazda.
Q-Lab
is a Certification Programme, a standard of quality control for
professional photography processing, which meets international standards.
This programme has been adopted by Kodak worldwide. The Q-Lab programme
was launched in India in 1995 and is now an industry standard for
E-6 (slide/ transparency film) processing and a boon to the professional
photographer.
Kodak
Professional for more than 60 years has provided imaging professionals
with cutting-edge products and solutions for virtually every step
of the imaging chain from inspiration and capture to production,
archiving, and electronic distribution. The business unit caters
to a diverse set of customers ranging from commercial photographers,
photojournalists and portrait and social photographers, to lab owners
and the graphic arts and inkjet display industry.
For
any further information, please contact:
Anjana
Kher / Tejaswi Gupte
Ogilvy Public Relations Worldwide
Tel : 022 - 4913942 / 022 - 4913914
Email :Anjana.Kher@ogilvy.com
Tejaswi.Gupte@ogilvy.com
BACK...
|